Paramount streaming service to merge with Showtime June 27

Paramount GlobalThe company’s flagship streaming service, Paramount+, will be available in the United States in conjunction with its Showtime app on June 27, the company said on Monday.

As Paramount announced earlier this year, the newly merged streamers will come with a price increase. Paramount+ with the Showtime premium tier will increase from $9.99 to $11.99, while the Paramount+ option without Showtime content will increase by $1 to $5.99.

This integration goes beyond Paramount’s streaming options. The premium cable network, known for series like “Yellow Jackets” and “Billions,” will also be rebranded as Paramount+ and Showtime, and the company will also retire the standalone Showtime app by the end of the year.

Once integrated, the Showtime television network will also air content from Paramount+, which produces original series based on popular series such as “Yellowstone” and “Criminal Minds.” Showtime is an additional subscription fee for pay TV bundles.

Paramount has said it expects losses from its fledgling streaming service, Paramount+, to peak this year.

The combined platform will also help reduce spending on content, which has become a recent focus of media companies as they look to monetize streaming.

warner bros found Cost cutting has been ongoing since the merger was completed. The company also launched Max on Tuesday, a combination of HBO Max and Discovery+. However, Discovery+ will also remain as a standalone service.

disney This year announced $5.5 billion in cost cuts, including $3 billion in content. Last week, CEO Bob Iger said Disney would add Hulu content to its Disney+ platform, a move to offer consumers a single-app experience and simplify business for advertisers. The company will also focus on adding more ad-supported customers, with plans to increase its ad-free streaming prices later this year.